Gaya Hidup

King Of Flagship Photography Smartphone vivo X90 SeriesSurpassing Professional Cameras with First ZEISS 1-inch Main camera in Malaysia

Kuala Lumpur, 17 January 2023 — The X90 series will be the first smartphone to launch in Malaysia with a ZEISS 1-inch main camera and a dual chip system that consists of Dimensity 9200 and vivo’s self-developed V2 chipset. Through the perspective of a photographer, the vivo X90 series is comparable with other professional cameras in the market.

By investing in the top R&D team in the industry, the vivo X90 series is elevated in every aspect, from specifications breakthroughs, algorithms to software. Using the unique optical structure, algorithms and combination of software and hardware, the vivo X90 Pro is capable of unleashing the photography experience of the 1-inch main camera sensor to the greatest extent.

Within the compact space of the vivo X90 series is a piece of high transmittance glass lens and seven pieces of lenses equipped with Zeiss T* coating technology. Complemented with a large aperture of F1.75, the area of the photosensitive element of the vivo X90 series has increased by 77% while the photosensitivity ability increased by 43% in contrast with its predecessor, vivo X80 series!

This brought massive improvement to the basic quality of smartphone photography, enabling images to be vivid with details and colours. Whether it be auroras in the dark sky or night city views, the vivo X90 series can capture them perfectly.

“Handheld Astro” features available in vivo X90 Pro complemented with the ZEISS 1-inch Main
Camera can fully capture the majestic beauty of a starry sky within seconds without the help of tripod.
ZEISS T* Coating enables the photos to look more natural and softer in terms of colors.

It is worth mentioning that not only the vivo X90 series can capture starry skies, but it also shows excellent results on portrait photography. In pursuit of perfect portrait photography, vivo always position the looks of people as its core, focusing on the appearance and overall brightness, the restoration of skin tone and lip colour, the clarity of facial features and the performance of extremely large dimensions of skin texture. vivo also jointly launched the ZEISS Cine-flare Portrait with ZEISS in the vivo X90 series, which simulates the classic ZEISS lens to produce natural, flexible, ideal and controllable flares in the picture, empowering the photos to appear more advanced and atmospheric.

ZEISS Cine-flare Portrait effect.

In contrast to the previous generation of X series, the vivo X90 series is fully elevated in terms of hardware and software. Since the launched of the vivo X90 series in China, some media even commented that “it is a camera for the public and even a secondary camera choice for photographers”.

The vivo X90 series will be arriving in Malaysia this February. For more information about the vivo X90 series, please follow vivo Malaysia’s official Facebook Page and official website.

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