KUALA TERENGGANU – A pioneer in the Malaysian fast-food industry, A&W Malaysia recently reopened its popular outlet at Pantai Batu Buruk here following a major refurbishment exercise, the first since the outlet began operations in August 1996.
A testament to A&W Malaysia’s continued commitment to invest in the brand and its restaurants, the Pantai Batu Buruk outlet now spots a cool trendy modern-retro look and ambiance that celebrates its rich F&B heritage while at the same time, excites diners with a promise of something always new and innovative.
A&W Pantai Batu Buruk was established through a partnership between A&W Malaysia and Koperasi Pegawai-Pegawai Tadbir Negeri Terengganu Berhad (PPTNT), the Co-operatives for State Administrators in Terengganu. For over 26 years, A&W Pantai Batu Buru khas become a key F&B landmark for locals and tourists alike, drawing crowds within the beach enclave and the surrounding communities.
Yang Berhormat Mulia (YBM) Tengku Seri Bijaya Raja, the State Secretary of Terengganu and Chairman of PPTNT, was present as the Guest of Honour to witness the reopening ceremony of this celebrated outlet. Also present were Ms. Sophia Ch’ng, Chief Operating Officer of A&W Malaysia as well as senior officials from the State Government.
Ms. Sophia Ch’ng said, “The reopening of A&W Pantai Batu Buruk is a significant milestone for the A&W brand as this is one of the most successful outlets in Malaysia. Clearly, the A&W brand has struck a positive chord within the community and tourists who flock to this idyllic location and we are committed towards ensuring that the brand and the restaurant remain fresh, vibrant and attractive for many more years into the future.”
“We have invested more than RM3 mil to fully refurbish this outlet. It is one of the many ways we can show our valued strategic partners like PPTNT that we are always focused towards a long-term and mutually beneficial partnership,” he added.
Ch’ng also said, “In addition to a fresh new look and the comfortable ambiance, we are also steadfast in making sure that A&W continues to delight its current and growing fans with new innovations and evolved offerings that are “AWsome” to get them coming back more!”
YBhg. Dato’ Haji Mohd Azmi Mohamad Daham, President of PPTNT, said, “We are delighted to see A&W Malaysia continue to invest in the brand, restaurant, and people. The newly refurbished restaurant looks beautiful, and it would certainly be a pride and joy of people around this area.”
A&W Malaysia currently has a total of 86 stores and outlets in Malaysia and Klang Valley. The fast-food chain aims to hit 200 stores nationwide by 2025. Visit https://anwmalaysia.com.my/ to locate your nearest A&W.
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